02.
Our Services
Brand IPRs and Brand Properties
ACROSS MEDIA’s primary focus is creation of Brand IPRs that will grow in size and scale over time. Every single business, charity or entity can be said to have a ‘brand’ in the sense that they all have an identity rather like you or I have an identity as people. Even small businesses will have a brand. It’s not necessary to be a household name or a large business for “brand” to be relevant to you
Brand Solutions
One of Marketers’ key roles is identifying and evaluating ideas that are suggested by their creative and media agencies. However, in-depth understanding of the Marketer’s business is lacking with these agencies. At ACROSS MEDIA SOLUTIONS, we deep-dive into client’s business, understanding it layer by layer, before suggesting marketing solutions to clients – solutions that are impactful, effective and optimal.
Influencer Marketing and Content Marketing
ACROSS MEDIA SOLUTIONS has the connections and experience to connect you with PR and digital communities to get your brand message and product attributes out there.
Sponsorships
Monetizing country’s leading festivals from Food Festivals to a cultural events, from musical theaters to college fests, from literature festival to film festival, we are the go-to name for our partners for raising sponsorships
03.
Videos
04.
Our Team
Brand Solutions Lead
Soma Chandra
Tired of getting run-of-the mill proposals from her media and creative agencies, Soma saw the business opportunity for kick-starting an authentic & effective brand solutions enterprise. Rest, as they say, is history. Credited with launching alcohol beverages like Carlsberg and Tuborg in a Marketing career that spans over a decade, Soma has managed and led creative and media processes with agencies like Leo Burnett, M&C Saatchi Scarecrow and Starcom. Thanks to her diverse marketing background of leading marketing initiatives for brands like Domino’s, Daawat Basmati Rice, Freshlook Color-contact lenses amongst others, Soma is adept at identifying brand’s key challenges, and equally skilled at crafting effective solutions as well. An avid traveler, she lives by the mantra of ‘stop at nothing’.
Operations Lead
Ramon Jordek
In every team there is always Mr. Fixer. Well, for a change, we have a Ms. Fixer. Meet Ramona who does everything at Across Media, that everyone says no to! Administration, IT interfacing, Commercial Coordination et al. And if she is left with any energy after all the fixes, Ramona dabbles with copywriting and designing too. Having served organizations like HT & Zee in the events team, Ramona thinks on her feet and pokes her nose in all the ideas brain-storming sessions that happen at Across Media. She has a penchant for numbers and impresses clients with accurate-up-to-second-decimal-place mental-math calculations.
Digital Lead
Ash Sagar
Creative people deliver creatives, but if you want to meet a Creative whose work delivers business & numbers to clients, meet Ash Sagar. Starting his career as a web designer and SEO specialist, Sagar in the last decade-and-half has emerged as one of the most sought after digital campaign managers specializing in Google AdWords and SEM. His desire to explore and try new options has gone a long way in making him the blue-eyed resource of our clients. Sagar is a head-strong resource who streamlines creative process, manages deliveries and comes up with new ideas and innovations. Sagar strongly endorses the ‘Idea-first’ approach, unlikely many in the industry who, in the name of a digital campaign, merely adapt the mainline creatives into the digital space. His latest obsession is video & youtube marketing.
Chief – Video & Web Content
Rajat Mathur
Rarely you meet a creative producer who talks brand and ROI on campaigns? That’s Rajat for you. Precisely why he is every client’s blue-eyed boy! Sharp-skilled in set design, digitizing, editing and building IPR show formats, Rajat aspires to be a film-maker one day, but we don’t let his any free time that would cause him to drift away!
Marketing & Partnerships Head
Vartika
An IIM Grad who loves everything but management! Meet Vartika – Our lead on Programming and Content. ‘I am not up for sale, so don’t publish my bio’, she insists. So we dare upset our head of Programming and continue to write about her! Period.
Programming & Content Lead
Roheet Chaddha
His soft-skills, networking abilities & media relationships could have made him India’s leading Public Relations executive, but Roheet had different plans.
In his career spanning 18 years, Roheet has led teams at the Country’s best experiential & media organisation such as Wizcraft International, Entertainment Network India (part of Times of India), Times Television and Hindustan Times. His heavily decorated chest wears medals of Iconic IPRs like Channel V Awards, India International Film Festival, Film Fare Awards, Femina Miss India, HT Leadership Summit, JK Racing Championship, India Fashion Week, to name a few.
Revenue & Sponsorships Head
Chetan Pratap
After an honour’s degree in Business Economics and an MBA from a premier college, one would aspire for a meaty role at an MNC. But, over everything else, Chetan chose Hindi copywriting at an Advertising Agency!
Fast forward by 15 years – today he is on the speed-dial of India’s best Marketeers, churning out Branded Solutions for them and helping them solve their Business & Marketing challenges. And when his not doing that, you find him write White Papers on Marketing or teach at a B-School.
A little bird tells us Chetan also helps his Bollywood writer-friends with their Screenplay. But why should that bother anyone, as long as the complimentary movie tickets keep flowing in to the team!
05.
Testimonials
